Xometry A&D Campaign

In a wide-reaching campaign, I positioned Xometry as a trusted custom manufacturing partner for the US defense base.

The goal was to present equally compelling messages to two audiences: Aerospace and defense (A&D) buyers vs. manufacturers.

Outcome: The campaign grew high-value A&D orders by 54% YoY and high-value accounts by 53% YoY. My paid media copy was particularly effective, with geofencing and out of home being the most cost-efficient channels.